How we spend our days is how we spend our lives. What we do with this hour, and that one, is what we are doing. These words from American author Annie Dillard have always resonated with me. Of course, it’s an obvious statement, but reflect upon it, it has a deeper meaning than on first reading.
As entrepreneurs, it’s applicable to how we focus our time in our working lives, but as we approach the Christmas holidays, and the humanity and traditions of the festive period, it relates to the days and hours free to spend with family and friends too. It’s a twelve-day period when people matter more than devices, and social connection means real face-to-face conversation replacing the screen for social media exchanges.
I’ve heard The Twelve Days of Christmas everywhere, from radio commercials and shopping centres. You can hear about Three French Hens, Seven Swans-a-Swimming and Eleven Pipers Piping. But what does any of this mean? What does a song about doves, hens and geese have to do with Christmas and how we spend our days?
The carol has its origins in C18th England, as a memory-and-forfeit game sung by children, whereby children had to remember all of the previous verses and add a new verse at the end. Those unable to remember a verse paid a forfeit, in the form of a kiss or a piece of candy to the others. Today, these verses are what we associate with the days from December 25 to the Epiphany on January 6, as the day when the manifestation of Christ’s glory was realised.
But back to Ann Dillard’s quote and how you spend you days. You can use the twelve days of Christmas to work on your business, rather than in it, in a relaxed, constructive way. Take advantage of the downtime for reflection, clear and thoughtful review of your business journey over the previous twelve months.
In order to give this some structure, here are my thoughts on how to use the time we have in the ‘Twelve Business Days of Christmas’.
Day One: Reframe First and foremost, simply bemoaning your luck for not achieving what you set out to achieve twelve months ago by complaining about your competition or lack of customers won’t help. Today’s laurels are tomorrow’s compost, you need to look forward. What are you aiming for? What does success looks like in 12 months time? What are you going to do differently this time that will create a different set of outcomes? There’s no point in feeling sorry for