Podcasting from the factory floor

We were once an economy of factories. Now we’re an economy of ideas. The factory was a place of innovation, it converted cotton... Read More

Lessons in personal branding from Hilda Ogden

Jean Alexander, who played the character Hilda Ogden in Coronation Street, died aged 90 on Friday. She held an enduring part of my... Read More

How the football score ‘East Fife 4, Forfar 5′ created a personal brand

James Alexander Gordon, one of the most recognisable names and voices in British broadcasting, died yesterday aged 78, having retired just last year... Read More

How the football score ‘East Fife 5, Forfar 4′ created a personal brand

James Alexander Gordon, one of the most recognisable names and voices in British broadcasting, is to retire after 40 years reading the Saturday... Read More

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